| Anheuser-Busch Heir Criticizes Marketing Campaign to Partner with Mulvaney |
| Fox News: Anheuser-Busch heir Billy Busch blasted Bud Light over the controversy stemming from its brief partnership with transgender activist Dylan Mulvaney. Bud Light faced intense criticism after announcing in the spring that it was partnering with Mulvaney in a campaign aimed at inclusiveness that included Mulvaney’s face on Bud Light cans. Anheuser-Busch, Bud Light’s parent company, lost billions in market value after the partnership. In an interview with TMZ, Busch told host Harvey Levin that he believes his ancestors would be disappointed in the Mulvaney ad campaign (Fox News). National Review: On Thursday, Anheuser-Busch reported a drop in sales and profit in their most recent quarter of operations as the fallout from its partnership with Mulvaney continues to take a toll. The company’s revenue stateside continued to decline, falling by more than 10 percent this quarter compared to the same period last year, according to latest earnings report. The company said the drop was “primarily due to the volume decline of Bud Light” following the conservative-led boycott of the brand (National Review). |
